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Cyber Strategy

Cyber Strategy | Cyber Projects

Planning Cyber Strategy
Planning and Implementing Cyber Developments
Consulting Research and Analysis
Professional Seminars/Academic Teaching

Planning Cyber Strategy

Plan for a Cyber District: Hudson County, New Jersey
Subcontractor to Wallace, Roberts and Todd, 2002

Hudson County, directly west of Manhattan, is one of the most densely populated areas in the United States. As a former industrial area in transition, the County of Hudson commissioned this plan for developing a County-wide Cyber District. The result was an integrated set of building/land use, transportation and network initiatives (for using digital networks and Network Stations) for developing neighborhood economies, reducing street congestion, and creating livable communities.

Advisor to the Long Beach Strategic Plan 2000 Committee
Siembab Planning Associates, 1999-2000

Developed a technology component that would complement the other elements of the City’s Strategic Plan. Introduced a concept for shared-use, multi-functional centers that would reinforce the "City of Neighborhoods" theme of the Strategic Plan.

Participant in Design Charrette for the Ed Roberts Campus, Berkeley, California
Siembab Planning Associates, 2000

The Ed Roberts Campus (ERC) is being designed as the core of a transit village at the Ashby Street Station of BART. The ERC will be an office campus for seven organizations that provide services to the community of people in the Bay Area with physical disabilities. Mr. Siembab made a presentation entitled "Technology as Part of Transit Oriented Developments" and led the technology panel in the charrette process.

Strategic Advisor to the Fiber Optic Leasing Program, Los Angeles County Metropolitan Transportation Authority
Principal, Siembab Planning Associates, 1997

The MTA issued a Call for Projects in order to license its rights-of-way to telecommunications vendors interested in developing fiber optic networks. SPA conducted research on similar developments in other transit systems and cities, evaluated the vendor proposals submitted to the Call for Projects, and provided strategic advice on how to proceed.

Telecommunications for Livable Communities Consultant
Ahmanson Ranch, Ahmanson Land Company

Principal, Siembab Planning Associates, 1995-96

The Ahmanson Ranch is planned to be a "sustainable community" of 2,700 residences and site-serving retail clustered on 2,000 acres in Ventura County. SPA provided a conceptual plan for using telecommunications to reduce the role of the private automobile in community life and enhance the sustainability of the development.

Telecommunications for Livable Communities Consultant
City of Modesto, Village One Development

Subcontractor to JALA International, 1994

Village One is a planned "urban village" consisting of a pedestrian-oriented, mixed-use community on 1,800 acres. The objective of the study was to determine how the City of Modesto could incorporate telecommunications into Village One in order to gain both economic and environmental benefits of a "livable community."

Strategic Telecommunications Planning Consultant, City of San Diego
Principal, Siembab Planning Associates, 1994

This project involved working with representatives of the City and the San Diego Data Processing Corporation to develop strategies and policies for using telecommunications to enhance the local economy, deliver local government services, broaden access to public information and increase citizen participation in local government activities. This work supported San Diego’s "City of the Future" initiative.

METRO NET: Fiber Optics and Metro Rail: Strategies for Deployment
Los Angeles County Transportation Commission (now the Metropolitan Transportation Authority), 1992

Principal, Siembab Planning Associates

The goal of this project was to identify strategies for using MTA’s rights-of-way and existing fiber optic network adjacent to the 400 mile Metro Rail and MetroLink systems that serve the Southern California region. The analysis identified three strategies – internal use, revenue-through-lease, and mobility. The mobility strategy was recommended for further cost-benefit study and for demonstration. Developing an organization to conduct regional telecommunications planning and a joint powers authority to develop and market the "Metro Net" were included in the recommendations.

City of Berkeley, Cable Television Needs Assessment
Subcontractor to Communication Research Corporation, 1989-90

This community needs assessment was referred to by the City’s consulting attorney as the most thorough and well documented he had seen in 15 years of cable franchising. The planning process identified the cable franchise resources needed to satisfy the outreach, service delivery, system coordination and political consensus needs of local government and community-based service delivery systems.


Planning and Implementing Cyber Developments

Riverdale e-Village Demonstration Project
Principal, Siembab Planning Associates, 2002

The Village of Riverdale received an Illinois Tomorrow Corridor Planning Grant to create a plan for a 21 st Century version of a transit village for its commercial core served by a commuter rail station. SPA designed the Riverdale Network Station and developed the concept plan for the e-Village. An e-Village is a transit village enhanced and transformed through the comprehensive use of digital networks by all sectors of the community – private, government and non-profit.

Blue Line TeleVillage Demonstration Project, Los Angeles County Metropolitan Transportation Authority,
Project Director, Subcontractor to Drew Economic Development Corporation, 1995-1997

This project involved planning and implementing the prototype Network Station and e-Village as a mobility and economic development strategy. It is located at the Compton Metro Blue Line Transit Center in South Central Los Angeles. The Blue Line TeleVillage includes a computer center, a video conference center, a telework center, and several kiosks. These technologies support a variety of applications that include distance education, library services, computer training, public access computing and business development. The project included participation from the Metropolitan Transportation Authority, City of Compton, Pacific Bell, Pasadena Public Library, Caltrans and others. The project was a semi-finalist in the "telecollaboration" category of the 1996 National Information Infrastructure Awards, and won the 1997 Outstanding Innovation Award of the International Telework Association. See also the METRO NET Project below.

South Bay Business Link (SBBL)
Subcontractor to Jacki Bacharach & Associates, City of Torrance, 1998

The SBBL was designed to use audio and video teleconferencing to link centrally located business resource organizations (El Camino College, Small Business Development Center, and Private Industry Council) to local business membership organizations (chambers of commerce, trade associations) distributed throughout the South Bay sub-region of Los Angeles County. The goals of the SBBL were to improve the effectiveness of the business support system, to introduce small and medium sized businesses to teleconferencing technologies and practices, and to minimize automobile travel when accessing these services. The design was approved by the California Energy Commission and the U.S. Department of Energy.

Southeast Los Angeles County Teleconferencing Network
Principal, Siembab Planning Associates, City of Lakewood, 1997

This two-year project demonstrated the use of audio teleconferencing and computer teleconferencing for a 26 city sub-region of Los Angeles County. New meeting practices and telecommunications applications were introduced to the eleven functional organizations (from city managers to the self-insurance consortium) of SELAC. The purpose of this project was to demonstrate ways of using teleconferencing to reduce traffic congestion, improve air quality, and improve the efficiency of SELAC cities.

Telecommunications for Clean Air 1993-95; The Telework Facilities Exchange
Project Director, Institute for Local Self Government, 1993-95

This 30 month project demonstrated a facilities-based telecommuting option for the public sector in Southern California. The objective was to match participating government employees to a government owned work station close the employee’s home. City, county and state government agencies as well as regional organizations were invited to participate as host, guest, or both. With over 30 governments or agencies participating, the Exchange was the largest multi-jurisdictional telecommuting program in the world. The project won an Excellence Award from the National Telecommuting Advisory Council in 1994, and the lead department in the County of Los Angeles won a County Productivity Award in 1994 for its participation.

Telecommunications for Clean Air 1992-93
Project Director, Institute for Local Self Government, 1992-93

TCA 1992-93 included two demonstration projects. The first was the planning and marketing year of the Telework Facilities Exchange. The second was the Teleconferencing Demonstration Project. The project was the first to collect and analyze data from "for-work travel" generated by local governments. Trip diaries and travel calendars in three cities were used as the basis for estimating regional costs of for-work travel. These costs were estimated to exceed $110 million per year. Five families of teleconferencing technologies were deployed in 34 demonstrations. In the final analysis, audio teleconferencing was recommended for immediate expansion of local government applications. The recommendations also called for a hierarchical regional network of government/public teleconferencing centers incorporating all five families of technology.


Consulting Research and Analysis

Principal Investigator for a Study Entitled "Using Fiber Networks to Stimulate Transit Oriented Development: Prospects, Barriers and Best Practices" Funded by the Mineta Transportation Institute, San Jose State University
Siembab Planning Associates, 2000-2001

This was an evaluation of the potential market among members of the development community for a new family of network-based incentives for transit oriented development. The incentives included free access to fiber, DSL and ISP services, and a network access center. The research included interviews with 22 members of the development community to gather their reactions to the incentives, interviews with various members of rail transit authorities and metropolitan planning organizations to determine current policies and practices, and a review of print and Web publications to determine the best practices linking network incentives to TOD elsewhere in the US and in Western Europe.

Research Associate regarding E-Government: Internet Uses and Trends
Subcontractor to PricewaterhouseCoopers, contractor to City of Los Angeles, 1999

PwC was retained to develop a plan for a 3-1-1 call center and an array of Internet applications that would help the City of Los Angles improve customer service. Siembab Planning Associates researched and wrote a report on how private and public sector Internet uses-and-trends could be incorporated into a model e-government.

Research Associate regarding City Partnerships for Station Oriented Development, California High Speed Rail Authority (CHSRA)
Subcontractor to Jacki Bacharach & Associates (JBA), 1998-99

JBA was retained to advise the CHSRA on a strategy for approaching route-cities about forming partnerships for station oriented real estate development. Siembab Planning Associates conducted a telephone survey of over 1/3 of the rail authorities in the nation in order to analyze approaches used elsewhere and recommend a strategy for the CHSRA.

The Shared Work Center Initiative- Smart Community Access Centers Demonstration Project, Valley Vision, Sacramento
Principal, Siembab Planning Associates, 1999-2001

Valley Vision is a public-private partnership formed to provide regional leadership in the Sacramento metropolitan area. Developing a business plan for a Shared Work Center was one of Valley Vision’s seven initial initiatives. Shared work centers were intended as a transportation/air quality strategy by providing access to work stations for public and private sector employees near their homes; and as an economic strategy by providing access to information jobs for mobility-impaired people who could not get to the suburban work centers. Siembab Planning Associates analyzed the market factors necessary to support a Shared Work Center and, based on those findings, recommended an alternative course of action. These recommendations led to the Smart Community Access Centers Demonstration Project that received a Caltrans Community Planning.
Grant based on a proposal written by SPA.

Advisor to the Local Initiatives Support Corporation for its Computer Technology Initiative
Siembab Planning Associates, 1999

LISC was searching for a way to provide computers and Internet access to community based non-profit corporations in Los Angeles County. I researched the CBOs needs and potential price point as input to a business plan for a consumer cooperative.

Video Teleconferencing Project, Environmental Affairs Department, City of Los Angeles
Subcontractor to Handelman, Katherman, Inc., 1996

The assignment was to develop applications for- and evaluate a videoconferencing link between Los Angeles City Hall and the South Coast Air Quality Management District in Diamond Bar.

Linking Telecommunications to Local Economic Development: Pasadena Community College Telecourse Distribution of Cable I-Net Facilities
Principal, Siembab Planning Associates, 1989

The project evaluated the feasibility of Pasadena Community College using the City of Pasadena’s cable I-Net to electronically deliver a range of its products to businesses, senior quarters, community centers and elsewhere within the City. For example, employee skills training courses could be delivered to job sites in the central business district. The final report included a project implementation plan.


Professional Seminars/Academic Teaching

New Jersey Institute of Technology, 2001
Guest Presenter

Presented a 2-hour seminar on planning e-Villages for the Department of Architecture, NJIT.

Los Angeles County Metropolitan Transportation Authority, 1997

Designed and presented a workshop entitled "How to Develop a TeleVillage" for an audience of planners and policy-makers.

UCLA, Department of Urban Planning, School of Public Policy
Instructor, 1995

Taught a one-quarter course entitled "Telecommunications and the City of the Future: An Introduction to Telecommunications Planning." This graduate level course used an integrated telecommunications-transportation-land use conceptual framework to teach the basic theory and practice of regional telecommunications planning.

Telecommunication Education Project, 1995
Planning the Local Government of the Future
Project Co-Director, Institute for Local Self Government, 1995

Co-presented 4 one-day seminars which were attended by 95 representative of city or county government. These seminars were funded by GTE. Syllabus available from the ILSG.

California State University Fullerton, Center for Economic Education
Lecturer for the Telecommunications Workshop, 1993

Made a one-day presentation to high school economics teachers entitled "The City of the Future: Telecommunications Technology, Applications and Social Issues."

Telecommunications Education Project, 1989-91
Making Telecommunications Work for Your City
Project Co-Director, Institute for Local Self Government, 1989-91

This project used an interview-research method to identify the current telecommunications usage of local governments and the knowledge base of local government officials and managers. The research findings were published by the ILSG as a report entitled "Telecommunications Issues for Local Government." The findings were used as the needs assessment for a seminar for local government leaders that was subsequently developed entitled "Making Telecommunications Work for Your City." This seminar was given 7 times throughout California with 126 representatives from 80 cities attending. The final report consisted of a policy document that was subsequently adopted by the membership of the League of California Cities. This policy was published by the ILSG as the report "A Telecommunications Framework for Cities." Reports and seminar syllabus available from the ILSG.